Beginner → Intermediate01
Strength · Conditioning · Nutrition
Science-backed 1:1 coaching for people who are done starting over. 12 weeks. Real numbers. Zero guesswork.
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Clients coached
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Coaching experience
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Hit their 12-week goal
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Fat lost (and counting)
Strength Discipline Consistency Power Grit Results
Jordan Hale
The Coach
I'm Jordan — ex-semi-pro rugby player, REPs Level 4 coach and recovering junk-food addict. I've spent 12 years figuring out what actually works for busy people with real lives.
Meet your coachProgrammes
Beginner → Intermediate01
Testimonials
“Best investment I've ever made in myself. Stronger at 38 than I was at 22.”
Sophie R.
Lost 11kg
“Jordan makes the hard stuff feel possible. Every session has a purpose.”
Daniel K.
First pull-up at 41
“The strength work completely changed my running. Zero injuries this season.”
Aisha M.
Marathon PB −18min
“No crash diets, no nonsense. I eat pizza on Fridays and still got shredded.”
Tom B.
−9% body fat
“I walked in scared of the weights room. Now I own it.”
Priya S.
100kg deadlift
“Two years of physio didn't fix my back. Twelve weeks with Jordan did.”
Chris L.
Back pain gone
“Best investment I've ever made in myself. Stronger at 38 than I was at 22.”
Sophie R.
Lost 11kg
Your free 30-minute consult is the first rep. No pressure, no hard sell — just a plan.